[Reaching SW Global Star] Revitalization of Global Partnership

Electronic Times / Korea


Global market is being reorganized with solid businesses by expanding the united front without borders. In order to stand against them, partnership has become an essential for the domestic enterprises. Domestic enterprises are starting to expand their partnership with both domestic and global enterprises. They are also expanding their businesses in both domestic and overseas markets.

Partnership activities of domestic enterprises are getting revitalized.

For Miracom Inc., developing SW that increases productivity of Semiconductor or LCD factories, partnership is considered to be an important sales strategy. Once SW is supplied, customers are more likely to purchase compatible DB or other SW. Especially in overseas markets, global partnership plays an enormous role.

TOBESOFT went into partnership with Oracle, in order to expand its SOA market. SOA stands for Service Oriented Architecture, which makes SW meet standards and formats, enabling compatibility of data in other SW. In the respect of providing convenience to customers, SOA can be a new opportunity for enterprises.

Sometimes, united front is expanded when entering overseas markets. Recently, Namo Interactive Inc., an American corporation, went into partnership with ESTsoft, Jiransoft, UNET system, etc. It enables Namo Interactive Inc. to supply various kinds of product lines in U.S. markets, and the other enterprises can save money for entering U.S markets. This joint operation will be soon expanded to Japan markets.